Introducing Connectivity from CQ Roll Call
Earlier this month CQ Roll Call introduced Connectivity, a new blog on issue advocacy and engagement, bringing much-needed coverage to the vital and fast-changing aspect of political activism.
Launching this blog was a natural fit for the company. CQ Roll Call has long been a provider of the best tools for managing advocacy campaigns — first with Capwiz and Knowlegis and more recently through our powerful new Engage platform. Connectivity will draw upon that experience, the resources of the CQ Roll Call newsroom, and the knowledge of our editorial advisory board to identify best practices, new trends and the key players in the advocacy world. Through guest-authored posts, the blog also will provide professionals a place to share their know-how and gain insight from the larger advocacy community.
The very concept of issue advocacy is evolving. Technological breakthroughs, particularly through social media and mobile apps, have changed the ways decision makers gather information and interact with stakeholders and the general public. As advisory board chair and veteran campaigner Gerry Gunster writes in his opening post, What Issue Advocacy Isn’t, issue advocacy contains elements of traditional inside-the-Beltway industries – lobbying, advertising, communications – but it adds up to something greater than each separately. The ways that modern-day advocacy and engagement are done might very well revolutionize politics and issue campaigns within Washington and beyond. Connectivity will chart that revolution’s progress.
It’s the company’s intention for Connectivity to become a place of conversation and collaboration. A full roster of Connectivity’s advisory board, including professional bios and contact information, can be found off the link on the right rail of the blog’s main page. Advisory board members are thought leaders in advocacy and engagement from a variety of professional and political perspectives.
To Stay in Touch:
CQ Roll Call hopes that Connectivity will become a key part of your routine for staying informed in this vitally important field. The company has designed ways to stay in touch with Connectivity throughout your day on Twitter (@CQConnectivity) or through a daily email newsletter. Please sign up for the newsletter on the blog’s main page. In the future, the editors of Connectivity will also email invitations to Connectivity-sponsored events. If you’d like to get in touch with the blog’s editors, email us at firstname.lastname@example.org. You can email the Managing Editor directly at email@example.com.